Customer relationship management (CRM) is a technology for handling all of your company’s interactions and relationships with clients and possible clients. The objective is simple business relationships. A CRM system helps businesses enhance profitability, streamline procedures, and stay connected to clients.
Whenever folks discuss CRM, then they are normally talking about a CRM system, a tool which aids with contact management, revenue management, productivity, and much more.
A CRM solution makes it possible to concentrate on your business’s relationships with individual people — such as clients, service customers, coworkers, or providers — during your lifecycle together, such as finding new clients, winning their enterprise, and providing support and extra services during the connection.